Falcons unveil new uniforms ahead of 2026 season

The Atlanta Falcons unveiled new uniforms Thursday, saying the look honors “the team’s rich history while also reflecting excitement for the future.”

Red will again be the jersey’s primary color, a callback to the heyday with former star quarterback Matt Ryan, who is now the team’s president of football.

The home uniform will feature a black helmet, red jersey, white pants and red socks. “Falcons” will appear across the chest with white numbering and nameplate typography.

The away uniform sports a black helmet, white jersey and two pants options — white or black — with white socks. “Atlanta” will appear across the chest with red numbering and nameplate typography.

The new look in the ATL

(via @AtlantaFalcons) pic.twitter.com/DLaMw85YRE

— NFL (@NFL) April 2, 2026

“Red has always meant something different in Atlanta,” Ryan said in a statement. “It’s when our best football has been played, where this city has shown its heart, and when I experienced the greatest moments of my career. When you put on red, you feel the history, the pride, and the energy that comes with being a Falcon. Bringing it back honors what’s been built here and fueling what’s coming next, which I’m very excited for our fans to see.”

The new pants will feature striping “inspired by the original 1966 Falcons design accentuated by a distinctive silver layer.” The helmets will keep the low-gloss shell with a new silver face mark and an updated front number featuring the “winged ATL,” the team’s secondary logo. A Falcons logo path will appear on each sleeve and “DIRTY BIRDS” will be stamped inside the collar.

As far as the typography and numbers, the Falcons promise better legibility (a subject of criticism of the past uniforms), forward-leading angles and “Falcons-specific design cues” to “create a look that’s bold and unmistakable on the field.” The number set is finally redesigned and the new nameplate font “blends classic football styling with a touch of Falcons DNA dispersed within the character set.”

“The red is what makes this team who it is,” running back Bijan Robinson said in a statement. “They have accomplished a lot in those red uniforms. I feel like us bringing it back is a statement to the city, a statement to the team.”

Cornerback A.J. Terrell Jr., who grew up in Atlanta, said seeing the new uniforms “brought back a lot of childhood memories.”